what if we advertised the same way?

just saw an excellent ad for the humane society of north america. dozens of grusome pictures of dogs crammed into crate like cages, horses being led to slaughter, cats with maimed legs - all filmed in grainy dim color with dark music. horrific statistics about the number of dogs forced to fight, slaughtered for meat, terrible stuff. and for just $19 a month you can stop it (cut to scene with acress and adorable healthy puppy).

imagine if the child abuse community posted the same ad? images of abused children, kids with horrible bruises, children terrified in beds with adults? the outcry would be deafening.

i think its one of the major stumbling blocks we face as a community to get our message out there that for the same $19 you can stop child abuse.

this is not meant to knock animal abuse - i love my dog, we got him from the SPCA. its a great and important organization. but the fact that substantially more money goes to animal causes versus people causes is mind blowing.

captions such as what did i do wrong? why did they abandon me? will i die today? every day 1000s of animals throughout america are tortured and killed. couldn't we say the same thing about children?

the add concludes with "if these animals could talk they'd tell you they desparately need you to save them right now." couldn't we make the same claim for children - except even worse, they do talk, and we don't listen.

how do we begin to make the sea change and get people to notice, and more importantly, act to keep children safe from abuse?

what are your thoughts on this?